The cast of the CW’s “Supernatural” is not new to T-Shirt campaigns. Virtually every major member of the cast has created their own custom shirts available for purchase by fans, including Jensen Ackles, Misha Collins, and -- most recently -- Briana Buckmaster and Kim Rhodes.
But perhaps the most active Tee creator is Sam Winchester himself, Jared Padalecki. The actor has founded many a campaign in recent months, each one benefiting charities that provide support to fight against mental illness and the stigma that surrounds it.
This time, however, the star has shifted focus a bit.
In light of the Orlando Pulse Shooting, Padalecki has elected to sell an LGBT-themed shirt with a rainbow design, the proceeds for which will go not only go to usual charities fighting self-harm, depression, and suicide, but also to OneOrlando and Equality Florida’s Pulse Victim’s Fund. Both organizations provide vital money and support to the victims of last month’s Pulse tragedy.
The shirt reads “I am enough. Love yourself first. AKF.” Fans may recognize “AKF” as standing for “Always keep fighting,” the cast’s go-to mantra which is meant to remind one to keep going, even in the darkest of times.
Fellow cast member Jensen Ackles expressed his support for the cause on Twitter:
Additionally, Nathan Fillion, whom you may recognize as the guy who plays the titular character on Castle, threw in his support as well:
Though the campaign was originally set to end earlier this week, it has (luckily) since been extended into early next week. In addition to T-Shirts, the design in also available in tank tops and hoodies. Merchandise can be purchased here. Prices range from $23.99 to $44.99.